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Our Process

Insight

We Do Immersive Research to See the Needs and Challenges People Face.

Methods

ETHNOGRAPHY
EMPATHY STUDIES
CO-CREATION
CULTURAL PROBES
MOMENT BASED RESEARCH
LONGITUDINAL STUDIES

Insights & Opportunities

We Synthesize Discoveries Into
Actionable Opportunities.

Methods

USER INSIGHTS
EXPERIENCE MAPS
CONCEPTUAL FRAMEWORKS
OPPORTUNITY MAPS
PERSONAS
DESIGN PRINCIPLES

We Lead Creative Workshops to
Stimulate New Ideas.

Methods

GUIDED IDEATION
STRUCTURED BRAINSTORMS
SCENARIO BUILDING
JOURNEY MAPPING

Lo-Fi Prototypes

We Test New Ideas Quickly and Cheaply to Get Feedback From Future Users.

Methods

CO-CREATION
RAPID ITERATION
LOOKS LIKE/ACTS LIKE PROTOTYPES
SCENARIO PROTOTYPES
FOCUS GROUPS
MESSAGE RESONANCE

About Emergent

We Are Emergent.

Emergent Design is a traveling innovation firm. We use anthropology, design thinking and business strategy to help organizations create meaningful change.

Learn More

Our Process

About Emergent

We Are Emergent.

Our Clients